"Perhaps the terrifying thing about the new media for most of us is their inevitable evocation of irrational response. The irrational has become the major dimension of experience in our world. And yet, this is a byproduct of the instantaneous character in communication. It can be brought under rational control. It is the perfection of the means which has so far defeated the end, and removed the time necessary for assimilation and reflection. We are now compelled to develop new techniques of perception and judgment, new ways of reading the languages of our environment with its multiplicity of cultures and disciplines. And these needs are not just desperate remedies but roads to unimagined cultural enrichment."
- Marshall McLuhan, Culture Without Literacy
"To think in the midst of the sciences, is to pass near them without disdaining them."
- Martin Heidegger, The Question Concerning Technology